OUR BLOG

Gather inspiration and tools for your story.

Elisa Trentham Elisa Trentham

What I Learned Preparing My Pecha Kucha Talk in Knoxville

I gave my Pecha Kucha presentation last night, and I’m still soaring from the energy in the room.

I have attended a few events throughout the years, and absolutely love the collection of storytellers and community members I’ve gotten to know. 

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Business Video Strategies Elisa Trentham Business Video Strategies Elisa Trentham

One Video. Endless Uses. How to Get More Mileage Out of Your Investment

Too often, great videos get posted once and forgotten. But there’s a huge opportunity here to make the most of your new, effective, creative asset.

We’ve compiled some of our favorite tips and suggestions for getting the most out of your video.

These tips will help your video connect with your audience, win new business, and reinforce your message again and again.

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Business Video Strategies Elisa Trentham Business Video Strategies Elisa Trentham

What you need to know before hiring a video production company

The fastest way to get burned is to hire someone before knowing why.

We’ve developed the Story Strategy Session to meet with leadership teams to find alignment on why you need video, and offer the strongest video concepts to solve the biggest problems you’re facing.

The best part? You’ll save time, money, and stress. Guaranteed.

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Legacy Storytelling Elisa Trentham Legacy Storytelling Elisa Trentham

Elisa’s experience as a participant in the 2024 Let Her Lead Program

In February 2023, I signed up to attend the “Let Her Lead” program’s inaugural “Legacy” event. 

At the time, I had spent years trying to build and launch a video service called “legacy videos” for families, which had gotten 0 traction in the market and had me on the brink of giving up.

I was desperate for a sign and hoped that legacy was something others actually cared about.

So when I saw that Catherine Porth, founder of Let Her Speak, was hosting a LEGACY event for WOMEN, I made sure I had a seat in the room.

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Business Video Strategies Jonathan Trentham Business Video Strategies Jonathan Trentham

The 5 Essential Types of Videos to Grow Your Business in 2025.

A well-crafted video isn’t just another piece of content. It’s a way to connect with your audience, grow trust, and build a culture. You don’t have to do everything all at once. Start with one or two videos that align with your goals, see the results, and continue from there. The key is consistency. If you’re showing up regularly with valuable, engaging videos, you’ll develop connections with your audience.

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The Sherwood Experience, Our Story Elisa Trentham The Sherwood Experience, Our Story Elisa Trentham

Get to Know Jonathan Trentham, the other half of Sherwood Media

“It’s not a glamorous journey. It’s excruciatingly humbling. It requires digging deep and getting out of bed before your friends because of the volume of things on your plate to do that day. It looks like raising your hand and offering to do the dirty, nasty, unseen work. It means tightening your belt in uncomfortable areas and getting creative and resourceful. It is not an easy journey, and no one who gives up gets there. But those who are relentless, persistent, and hungry will overcome incredible things and they will reach where they want to go.” - Jonathan Trentham

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Our Story Elisa Trentham Our Story Elisa Trentham

Tips for Intentional Storytelling from the Master

I think one reason may be that deep down, we know that good storytelling requires us to look deeply at ourselves, and beyond ourselves. Sometimes that can be painful, or cause us to feel things we’d rather not feel. But sometimes, with the right perspective, it can be a great gift.

I’m on a journey to dive into this book, to learn more about story and art, and share it with you.

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Elisa Trentham Elisa Trentham

My Story: Why Legacy Video Matters

…but then I came across a photo of my dull, unimpressive camera setup that pierced my heart - a setup I used to tell the story that means more to me than probably any story that I’ll ever tell.

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Business Video Strategies Elisa Trentham Business Video Strategies Elisa Trentham

I have professional video… now what?

“So, what can we do with this video (besides post to their website and share on social media)?”

Meaning, how could the impact of this video be maximized?

Usually, I defer to the marketing person on the team.

But because I believe this is an important question to consider, let’s pretend that this person just took a bite of a delicious cookie. And I had to say something to fill the silence.

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