The Story Framework
A focused 2.5-hour strategic consulting session with your team and ours
to diagnose your core message, uncover your authentic story, and build a powerful narrative blueprint.
Making a video can feel overwhelming.
What do you say? What do you leave out? How do you get people to care?
Imagine having a plan that:
Clarifies your message, audience, and the emotional impact you need to make.
Saves you hours of directionless planning and prevents stiff, rehearsed messaging.
Equips you with a complete Story Blueprint guaranteed to drive company culture and motivate your audience to act.
We created the Story Framework Session to give you and your team confidence in your core message. Your branding message is too important to be satisfied with anything less than the best.
How it Works
Book Your Session
Meet with Us
Have a Plan!
Give your story a strong foundation.
Unite your team. Save time and money. Feel confident about your messaging and goals.
Investment in the Story Framework Experience is $2,500.
Your complete Story Blueprint will include:
The Story A.I.M.: A deep dive into your Audience, Impact, and Message.
A Scene-by-Scene Outline: A structured narrative flow with visual and audio directions.
Character Casting: A precise guide identifying exactly who needs to be on camera to make your story authentic.
At the end of this session, you own your customized Story Blueprint. You can use this to rewrite your website, pitch to donors, or hand it to any production team. If you want Sherwood Media’s crew to seamlessly bring this exact vision to life, we will provide a custom execution proposal as your next step.
You may be asking…
-
Once you book your session, we will send you a pre-meeting worksheet. This worksheet is designed to get your wheels turning about your current messaging, who you are trying to reach, and where you feel your current marketing is falling short. Beyond completing the worksheet, the best way to prepare is to bring your key decision-makers to our 2.5-hour guided meeting with an open mind, ready to dig deep into the heart of your organization.
-
Most corporate and nonprofit videos end up feeling stiff, rehearsed, and forgettable because they jump straight to hitting "record" without a strategy. This session prevents that. We act as diagnostic problem solvers, helping you define your A.I.M. (Audience, Impact, and Message). By the end of our session, you will have a narrative that feels safe, authentic, and emotionally compelling—ensuring your final story drives company culture and motivates your audience to act.
-
No. The Story Framework Session is a completely standalone consulting service. At the end of our time together, you fully own your custom Story Blueprint. You can use this blueprint to guide your website copy, pitch to donors, or hand it off to any video production team to film. However, if you would like Sherwood Media’s crew to seamlessly bring this exact vision to life, we will provide a custom execution proposal as your next step.
-
You are investing in high−level creative strategy that saves you hours of directionless planning. The $2,500 investment covers our pre-session research, the intensive 2.5-hour consulting session with your team, and the delivery of your comprehensive Story Blueprint. This document details your complete story outline, character casting, and the precise emotional arc needed for your message to land.
-
A: Because we are establishing the core legacy and message of your brand, we require the key decision-makers to be present. This usually includes the Founder, Executive Director, or the lead Marketing Director. Having the right voices in the room ensures our 2.5-hour guided meeting results in a unified vision that your entire team confidently stands behind.